01Context
Ask Home installs smart home solutions in Casablanca, Rabat, Marrakech and across Morocco, in a competitive market.
02Objectives
- Gain visibility for “domotique maroc”.
- Better match customers’ real searches.
03Methodology
- Keyword and question research with AnswerThePublic and Semrush.
- Competitor analysis with Similarweb.
- Rewrote H1 and H2 headings around “domotique” and the target cities.
- Optimised content and visuals.
04Results & deliverables
- Ranked 2nd on Google’s first page for “domotique maroc”
- Headings structured around keywords: “Ask Home: leader in home automation & smart homes in Casablanca, Rabat & Marrakech”
05Gallery
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